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prostheticknowledge:

Aircord Logomotion

Japanese interactive creative agency Aircord have created a logo ident using lightpainting and robotics - making of video embedded below:

This logo motion is an original shooting system developed by aircord.

Showing a 2D image continuously in display, and moves parallel on rail to take time-lapse exposure which turns to 3D, then taking it as stop motion it shows up 3D animation floating in real space.

We have constructed the program of controlling the camera and sending a video, at the timing of shooting, OSC reacts then shows an image to the display.
Also, with CINEMA4D, slicing a section of object and these images are broken down to every 1 frame.

Playing these images, and moving the display from PC’S motor control, and shooting automatically 1 frame at a time which camera’s shuttler is interlocked.
The rail has sliding function and flaming function together, this is controlled with DMX control’s original developing system.

High precision of transfer movement on the rail is realized with original developing sliding system of DMX control, which sliding function and flaming function is united together for the shooting rail.
From the application, number of frame is inputted, and command goes to each slide control that makes all automatic for shooting.

You can see the final version here

BERG did it first.